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MarketingLeadFull-time · Founding

Founding Marketing (GTM) Engineer

Lead technical GTM and developer acquisition.

Location
Remote-friendly — Global
Employment
Full-time · Founding
Compensation
0.25%–5% founding equity + confidential salary upon targets and revenue release
Remote policy
EOR hiring in 11+ countries

Offer depends on experience and location. Equity offered on top of base.

About the role

nRouter is a private, early-stage company building an enterprise LLM gateway that gives every developer unified access, intelligent cost and latency routing, zero double-billing failovers, and in-path guardrails across a live multi-provider catalog behind one API key.

As our Founding Marketing (GTM) Engineer, you will sit at the intersection of engineering craft and go-to-market execution.

You will build technical marketing systems, developer acquisition funnels, benchmarks, interactive demos, and automated content pipelines that turn engineering leaders into passionate adopters.

Compensation structure: 0.25% to 5.0% founding equity paired with a confidential base salary unlocked upon achieving key revenue and customer targets.

After one year of continuous service you are recognized with co-founder standing, and your founding equity vests across a multi-year founding schedule.

If you are an engineer who loves distribution, marketing systems, and developer-led growth, this is your seat at the table.

What you'll do

  • Build and maintain high-converting developer acquisition funnels, interactive playground showcases, and live benchmark pages
  • Instrument end-to-end attribution, analytics, and conversion tracking across self-serve developer and enterprise pipelines
  • Partner directly with core engineering to translate architectural releases into compelling technical launches, demos, and docs
  • Automate content distribution, SEO/GEO indexing, and social engineering experiments targeting technical buyers and CTOs
  • Drive qualified pipeline and self-serve adoption to hit milestone targets that unlock scaling revenue

Required experience

  • Full-stack engineering background with hands-on fluency in TypeScript, React/Next.js, and modern web tooling
  • Demonstrated track record of technical marketing, developer relations, or growth engineering for developer tools or cloud infra
  • Deep analytical rigor: comfortable with SQL, funnel analytics, attribution pipelines, and conversion rate optimization
  • Exceptional written technical communication with the ability to build credibility with senior architects and engineering leads
  • Self-driven founder mindset comfortable operating with high autonomy and ambitious milestone-based targets
Nice to have (3)
  • Prior experience scaling developer adoption at an API gateway, cloud platform, or open-source infrastructure company
  • Familiarity with LLM evaluation frameworks, prompt caching, tokenomics, or provider latency characteristics
  • Active presence in AI/ML communities, technical blogging, or open-source repositories

Apply for Founding Marketing (GTM) Engineer

We reply to every application within 5 business days — or email us at careers@nrouter.ai.

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